There’ve been some pretty clever smartwatch concepts shown to the market until now, but it’s worth keeping in mind the fact that running a smartwatch start-up can be quite difficult, considering the lack of influence on the market, and the fact that not so many people are looking forward to purchase a smartwatch at this moment in time.
This is quite unfortunate, as some wonderful projects have been shut down. In fact, the TravisLeon Watch Company, which has managed to raise around $100,000 on Kickstarter, announced that their smartwatch project has been cancelled, and proceeded to return the funds back to the backers.
The device first sprung to life after the founders, who have been traditional watch sellers decided to invest and have their own take on the smartwatch market. Their cheap, $179 Voyage smartwatch was known for promising the traditional look of watches, combined with a couple of smart functions.
In a recent post made by the company, they stated that: “Towards the later part of our campaign, we were hit by some sharp increases in overall costs, mainly due to the requirements of obtaining CE and FCC certifications. We are very sorry if we’ve let you guys down, and that we didn’t manage to resolve our challenges in time. We sincerely hope that BOLDR Watches will not end here, but rather marks our trials and tribulations in the beginning of our voyage together. We will be bolder when we are back.”
While their statement does seem encouraging, we have to be realistic and agree with the fact that the chances of this company coming back to life are meagre.
Based on everything that has been outlined so far, what do you personally think about the financial difficulties that tech start-ups have to deal with so often? Let us know your thoughts in the comment section below.